Srini is the host and founder of The Unmistakable Creative podcast where he has conducted over 600 interviews with thought leaders and people from all walks of life.
This has given him an incredibly distinctive view into branding, storytelling, and marketing. He has also written multiple books including the Wall Street Journal bestseller The Art of Being Unmistakable
And now he is on today to talk about and his NEW book which comes out in August 2016; UNMISTAKABLE: Why Only Is Better Than Best,
I am so excited by this because Srini is definitely someone I look up to. And honestly, if you take a look at their brand, their logo and their animated shorts, you will be blown away.
In this interview, we break down exactly what it means to be "unmistakable"
You will learn Srini’s story of how he broke free of the conventional life of a soul-sucking job and forged his own path.
You will also get a chance to hear the behind of the scenes thought processes of how they go about creating their stuff. From animated shorts to album art covers for everyone episode, they are truly world class at what they do.
Srini will also walk you through the distinction between his first book and his newest one, and why "ONLY" is the way to top being best.
Everything about this is profound and boy oh boy, I hope you find value from this.
Show notes and links to everything will be at